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April 2011 Newsletter
Smart Talk
Who is Audrey?

Media Blitz

Tethered to Technology:
The Gender Twist

Remember the days before e-mail and texting or tweets? How about voice mail? And how did you ever coordinate plans and find your way around without a cell phone? It’s hard to imagine life before we were tethered to technology. But there’s no getting around it: face-to-face communication is being replaced by technical forms of communication to a great extent, and this impacts how men and women communicate .

Similar to sex differences in linguistic patterns, women and men use e-mail, the Internet, texting, and other technology to communicate in different ways. For example, there is a lot of confusion in the style and interpretation of e-mail between men and women. If women want men to look at their e-mail and respond favorably, a closer look at these differences is crucial. The length, format, and style of the e-mail can be a make-it-or-break-it with men. And whatever you do, don’t use emoticons when sending e-mail to a man. We are hard pressed to think of an e-mail we’ve received from a male colleague, co-worker, or vendor that had emoticons.

According to “Defending the Caveman” by Rob Becker, the longest running solo play in Broadway history, back in the caveman times, men were hunters and women were gatherers. Because of that, we’ve evolved with different sets of instincts to ensure survival.

Now in the Internet times, the Internet serves as an extension of those instincts. Men use it as a tool to hunt. I’m looking for a cherry 1972 Nova. I go on the Internet, I look through eBay, and there it is. Women, as gatherers, use the Internet to gather information. They use it to stay in touch with their friends. They keep community together.

In the May Smart Talk column I will continue the dialog about how men and women communicate via email, texting, etc and provide guidelines for both.

Adapted from Code Switching: How to Talk so Men will Listen

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Audrey Nelson PhD.
is an international trainer, key-note speaker, consultant and author who works with organizations to increase their productivity and profitability through winning communication strategies.

You can reach Audrey at
or at 303.448.1800 O -  303-448-1801 F - 303.448.1802 C

Audrey has just sold her third book with John Wiley & Sons, Inc. - Pfeiffer.
The “working title” is The Gender Divide.
It will be a hardback and due out in 2011.

It's here! Audrey's new website!
Guaranteed to make you take notice and gain access to everything you need to know about Audrey and her

Code Switching: Cracking the Gender Communication Code
March 29, 2011 - 2:00 - 4:00 pm
Broomfield Campus
500 Eldorado Blvd  80021

Registration/Information: Monica Coughlin 
Phone: 303-272-4523

arrowNational Center for Atmospheric Research (NCAR) Chapter of Women Organizing Research and Leading Science (WORLS)
Code Switching: How to Manage Conflict for a Positive Outcome
April 1, 2011 - 11:00 am to 1:00 pm
Foothills Lab II Main Auditorium
3450 Mitchell Lane, Boulder
Information: Brigitte Baeuerle

arrowDenver Metro Chamber
Your Generation or Mine?
April 25, 2011 - 9:00 am to Noon

arrow Audrey was recently interview by Glamour Magazine regarding how men and women can communicate about money issues from dating to marriage. - Look for her in the May 2011 issue

arrowColorado Women Trial Attorneys (CTLA)
Code Switching: How to Talk so Men will Listen
May 17, 2011 - 12:00 pm -1:30 pm
CTLA Office 303 East 17th Ave Denver
Click here for additional event information
Information: Erin Genullis

Have you checked out Audrey’s blogs?

GIRL TALK - click here to read

Why Doesn’t He Look At Me When I Am Talking
To Him?
- click here to read

Audrey presented a keynote
“Code Switching” to the 100 members of the Denver Tech Center –
Colorado Business Women.

Audrey was the recipient of the 2011 Zonta Yellow Rose.

An honor for providing her “time, inspiration, talent and energies to better the lives of women in the community and around the world.” Founded in 1919, Zonta International is a global organization of executives and professionals working together to advance the status of women worldwide through service and advocacy. Zonta has more than 31,000 members belonging to more than 1,200 Zonta Clubs in 65 countries and geographic areas

Audrey was the keynote at the
Colorado Women's Chamber luncheon
March 2011.

arrowWeMagazine - Empowering Women in Business and Life. Worth Reading: Code Switching - Click here for article

arrowAudrey’s webinar January 20th on Code Switching: How
to Talk so Men will Listen
 for Inventyourfuture with corporate sponsors: Hitachi, Intel, Symantec, and eBay was a huge success with over 300 participant lines and international participation from Germany, Ireland, Iindia, and Costa Rica. Because several people usually share lines, the audience was approximately 500 participants. .Click here for webinar

Audrey has been asked to be the guest expert on communication and Code Switching bi-monthly for FOX Denver KWGN.
March 2011
Communicating in a Relationship

Everyday Talk Show CW2
KWGN-TV, Denver
Click here for segment
What People are saying about Audrey

Hello Audrey:

A number of years ago you were a speaker at one of our national conferences for our consultants.  It was educational, enlightening and fun.
We are having our next annual meeting towards the end of June at the Westin Hotel in Avon Colorado and I would like to discuss your availability and possible topics to address at that meeting.  
Joe Costello, CFP, CSSC
EPS Settlement Group

Thank you for your informative, fun and upbeat speaking contribution to our DTC Colorado Business Women  group last week Audrey -- you were wonderful!  Lots of positive feedback from our organization.

Melissa Wilson
Greenwood Village Chamber

Dear Audrey,
What a wonderful speaker you are and your talk yesterday for the Colorado Women’s Chamber inspired me to want to take one of your classes!! I’d love to hear you lecture in a classroom as you have so much wonderful knowledge to share! Wish my grown-up daughters could take the classes with me!!

Anne Vorderbruggen
Sr. Admin Assistant | Plan Sponsor Services
TIAA-CREF | Financial Services for the Greater Good

Get your copy!

Code Switching: How to Talk so Men will Listen
Claire Brown Ph.D. and Audrey Nelson Ph.D.
Penguin Group-Alpha Books
ISBN 978-1-59257-926-6

Code Switching: How to Talk so Men will Listen is a hands-on tool for everyday use at the office. It is a practical resource with how-to steps to help businesswomen conquer the communication nuances between men and women in the workplace. This book explores the gender impact on business talk. It teaches using true stories and case studies, while providing valuable “code-switching” tips to help women gain and strengthen credibility and make a greater impact on the job

Code Switching Trailer Code Switching:
How to Talk so
Men will Listen -
book trailer

Click here to view
"Audrey's Top 4 CD Communication Hits"

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